Where relationships and stories meet streamlined systems.
At the end of the day, business is still human.
People buy from people. Trust matters. Follow-up matters. And the story you tell (online and offline) matters.
Growth shouldn’t feel scattered.
When marketing, systems, and communication aren’t aligned, even strong businesses feel harder to run than they should. We help connect strategy, storytelling, and streamlined systems so growth feels sustainable.
The System
The goal isn’t “more”.
The goal is better, better alignment, better follow-up, better outcomes.
Unlock the true potential of your business with Us - your partner in growth and scalability. We keep things practical and tailored.
Some clients come to us with a clean slate.
Others come to us with five tools, three spreadsheets, two half-built funnels, and a headache.
Both are fine. We can work with either.
⇨ Strategy and planning to define the message, the offer, and the simplest path forward.
⇨ Build and implementation for CRMs, pipelines, automations, landing pages, and campaign setup.
⇨ Content structure and execution support so your marketing stays consistent and intentional.
⇨ Ongoing partnership for businesses that want a trusted operator in the mix long-term
Practical, systems-first approach shaped by real implementation.
Experience across multiple industries and operating environments.
The Being behind the Brand
Hey, I'm Tanner (TJ)!
My work has consistently lived in environments where clarity matters and systems are under pressure. With a background spaning operations, marketing, CRM management, and community-driven growth across multiple industries and organizational sizes.
Working inside fast-moving teams and advisory environments where follow-through, communication, and structure directly shaped results.
I built TJ Smile Media because I kept seeing good businesses slowed down by the same problem: the heart was there, the story was there but the systems weren’t.
That range of experience allows me to approach challenges without a single-lens mindset. I’ve seen how the same issues surface in different forms, which makes it easier to adapt strategy and systems to the reality of each business instead of forcing a template.
Where strategy, storytelling, and systems come together to help your business grow.
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